Home / Campaign / H&M’s New Arrivals Embrace Laid-Back, California Cool

H&M’s New Arrivals Embrace Laid-Back, California Cool

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Want a way to dress casual without looking like a slob? H&M will give you some ideas with its latest trend update called ‘Canyon Cool’. Inspired by the laid-back ease of 1970s California style, the fashion shoot features all you need for the warm weather season. From denim shorts to boho inspired printed maxi dresses and striped crop tops, these ensembles are perfect for a casual day out.

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